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License First Sunset here: bit.ly/29ZdsxH
As part of Workshop's Music in Colour series, Jack Walker and Ali Dickinson of FCB Inferno directed a video for Alex Arcoleo's First Sunset.
Jack said of the project:
"Music videos all seem to be rather cool these days and we wanted to create something that challenged that. Something that felt like it would be right at home on MTV in 2001. So for us it was important to tell a story: one that was simple, kept the viewer engaged and more importantly made them laugh.
"Naturally we turned to puppets and kids. I think that's maybe what everyone found interesting, the challenge of working with a floating cloud puppet, and what made them want to be involved."
As part of Workshop's Music in Colour series, Jack Walker and Ali Dickinson of FCB Inferno directed a video for Alex Arcoleo's First Sunset.
Jack said of the project:
"Music videos all seem to be rather cool these days and we wanted to create something that challenged that. Something that felt like it would be right at home on MTV in 2001. So for us it was important to tell a story: one that was simple, kept the viewer engaged and more importantly made them laugh.
"Naturally we turned to puppets and kids. I think that's maybe what everyone found interesting, the challenge of working with a floating cloud puppet, and what made them want to be involved."